Tuesday, January 11, 2011

TLC Promise me campaign

I was googling my name and I found this!

http://www.tlcpromiseme.com/pledges/index.php/jonathanteoh2/100-promised-fulfilled-to-hospis-malaysia/

Various community groups from TLC’s Promise Me campaign fulfilled their pledges to Hospis Malaysia and presented a total of RM42,150.70 to the charity’s general manager, Puan Rosehayati Ahmad Noordin. The proceeds will be used to buy a variety of medical equipment such as syringe drivers, oxygen concentrators, nebulisers, wheelchairs and ripple mattresses. “By providing us a wide range of new medical equipment, Hospis Malaysia is now better placed to deliver a better quality of care to our patients especially for the individuals who cannot afford such equipment” said Ahmad Noordin. She added that the equipment will greatly bring comfort and ease to their patients.

The four groups involved used a variety of ways to deliver on their promises. Bald4Good, a social media campaign by Wit Ink Creative dared 11 brave individuals including two sisters to go bald for charity. By leveraging on its network of clients and friends, together with Schick-Energizer, Kaspersky and Autogridz magazine, they raised RM35,320 on August 21st, 2010 at a shaving ceremony at Social Changkat, Bukit Bintang.

(Bald4Good participants)

AIESEC Malaysia pooled together its network of communities such as AIESEC Alumni Malaysia, Local Comittees in Taylor’s University College, Universiti Putra Malaysia and Universiti Malaya together with student members, Michele Chang and Low Tzu Peng to deliver on a total of RM4680 to Hospis Malaysia

(AIESEC President Mohammad Alif representing AIESEC participants)

Similarly, The Truly Loving Company’s Wonderladies whipped up a charity breakfast spread in HP Towers and engaged neighbouring offices to support their initiative. A total of RM1480 was netted from their sales of delicious pastries and cakes.

Bernama TV as the official TV partner of the campaign organized a Garage Sale in Wisma Bernama on October 5th, 2010 and engaged their staff to contribute pre-loved items for sale. They raised a total of RM1270 to fulfil three pledges allocated to them and donated the balance of RM720 to Hospis Malaysia.

(Fayzrul Yaakob representing Bernama TV)

(Final Amount Raised)

Julia Chong, CEO of The Truly Loving Company, said “We welcome the way TLC Promise Me campaign engages individuals as well as corporations in a relevant yet rewarding manner.” She thanked the individuals for going the extra distance in fulfilling their pledges and added that TLC’s Promise Me had delivered an additional 23% worth of funding for new medical equipment on top of its original list of pledges to Hospis Malaysia at the beginning of the campaign.

(Original list of 15 pledges promised to Hospis Malaysia. 15 pledges = 15 pieces of equipment)

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